08 July 2007

Christian Lacroix for La Redoute

yes. another collaboration of high & low... the ruby red ruffle coat is fabulous.

and this bag too...

"La Redoute, owned by retail and luxury giant PPR, which controls Gucci Group, has invited prominent guest designers since 1969, when Emmanuelle Kahn created 32 exclusive designs. Yves Saint Laurent, Jean Paul Gaultier, Karl Lagerfeld, Issey Miyake, Viktor & Rolf, Azzedine Alaïa and Sonia Rykiel are among those who have designed clothes for La Redoute, which dispatches some 30 million parcels every year to 22 countries.

Lacroix, who marks his 20th anniversary as a couturier this year, said he invested nine months in the project, tapping model Lily Cole for the catalogue shoot and for animated Web content devoted to his guest collection, a first for La Redoute. The site, at christianlacroixpourlaredoute.com, is e-commerce equipped and will feature new products, including crib figures and decor items, for holiday selling. Online sales leaped 23 percent last year at La Redoute."
from WWD.


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