13 June 2007
MAC: Beautiful Inside & Out
From drag queens to A-list celebs and every fashionista inbetween, MAC cosmetics, Make-Up Art Cosmetics, is the brand of the moment. Launched in 1984 in Toronto, with the mantra, "All Races, All Sexes, All Ages", MAC has become the predominate makeup used by professionals in entertainment. Not only are their makeup products clean, potent, bright and long lasting but also charitable! Their Viva Glam collection is one of the world's most successful fundraisers of all time! Since the launch in 1994, with RuPaul as the spokewoman, Elton John, Dita von Teese, Debbie Harry, Missy Elliott, Linda Evangelista, Chloe Sevigny, K.D. Lang, Lil Kim, Eve, Lisa Marie Presley, Boy George, Pam Anderson, Mary J Blige, Shirley Manson and Christina Aguilera have donated their time and faces to this worthy cause. So, I know that it's hard to tell the difference between the Lil' Kim ads and RuPaul's, but to be clear, RuPaul is the one in red.
Every year I buy a Viva Glam lipstick. It's only 14 bucks and it's a perfect red. For a dramatic red lipcolor, it is suprisingly flattering and easy to wear. And the blue undertones in the original Viva Glam shade make your smile brighter! I use it to go from day to night when I'm in a pinch and a red lip makes any outfit more glamourous! 100% of the sales of Viva Glam lipsticks and lip glosses are donated to HIV and AIDS programs and over $90 million dollars has been raised so far!! All from a single tube of the perfect red lipstick. This is fashion doing right in my book!
There are 6 different lipsticks and two lipglasses to choose from in the Viva Glam collection.